Commercial voice over is a dynamic and versatile genre of voice acting that focuses on delivering promotional messages across various media platforms.
This genre (or category) encompasses a wide range of applications, including radio and television commercials, online advertisements, corporate videos, and social media promotions (and more).
Check out my COMMERCIAL DEMO below:
In commercial voice over, the goal is to engage the audience, convey a brand’s message clearly, and evoke emotions that drive action—be it purchasing a product, visiting a website, or participating in a service.
Voice actors in this genre must adapt their vocal style to match the tone and personality of the brand they are representing, whether it’s friendly and conversational or authoritative and persuasive.
Successful commercial voice over requires not only a strong voice, but also the ability to interpret scripts effectively, understand the target audience, and connect with listeners on a personal level. This genre demands an understanding of timing, pacing, and inflection to create a compelling narrative that resonates with the audience.
Overall, commercial voice over is all about making a brand stand out in a crowded marketplace, using the power of voice to communicate messages that inform, entertain, and inspire.
If you are interested to book me for an upcoming Commercial Voice Over project, you can contact me via email or phone below. Alternatively, you can fill out the Contact Form by clicking the button below.
EMAIL – Bill@WMCline.com
PHONE – 401-523-2876
Below are some of my Commercial Voice Over Clips you can listen to (or watch on his YouTube channel) now:
Your audience decides in seconds—does this feel real, or like a commercial? My job is to land on “real.”
With 10+ years behind the mic, I deliver commercial reads that sound conversational, modern, and trustworthy—never pushy.
From National TV to digital pre-roll, social cutdowns, and product launches, I shape performances that reflect your brand’s personality: warm and friendly, confident and polished, witty and light, or grounded and sincere.
I focus on micro-pacing and subtext so your message feels effortless. If you need multiple options for testing and targeting, I’ll deliver tight alternates, tag variations, and timing passes that slot cleanly into your edit.
Audio is recorded in a treated booth with a broadcast signal chain for mix-ready files, so post moves fast.
What you can expect:
If you want your commercial spot to feel like a conversation with someone your audience actually trusts, let’s build it.
You can find more information on my voice over specialties, recent jobs and common questions I get asked, by looking at the links below.
