I recently recorded a commercial for Amazon called “How Amazon Delivers to Customers During the Holidays,” and it was a blast.
We cut it in-studio, and I walked in cold—no script beforehand. The producer was fantastic, and we wrapped it in under three takes.
The challenge with spots like this is striking the right balance: make it engaging, weave in a touch of holiday cheer, but avoid tipping into over-caffeinated Santa territory. (Ho ho ho!)
In voiceover, nuance is everything—just enough warmth to invite the listener in, without overwhelming the message.
As a frequent Amazon customer myself, it was also fascinating to learn how an order actually makes its way to your doorstep.
A great script, a clear direction, and a collaborative session
Contact William ( Bill)
Email: bill@wmcline.com
Call 401-523-2876
